Scriptwriting Tips for High-Conversion Sales Calls
The right script can make you sound like a genius. The wrong one? A robot. If you want more “Yes, tell me more” and fewer hang-ups, your script needs to connect, not just convert.

Start with a hook
Use empathy to open the conversation. For instance, “Most people I talk to in your role are juggling too many tools…”
Simplify the pitch
Make it conversational. Replace jargon with clear, direct phrases. Script Memory helps you rewrite scripts to feel like dialogue, not a monologue.
Insert data seamlessly
Use Script Memory’s live integrations to pull in property stats or business data in real-time.
Anticipate resistance
Your script should contain soft objection handlers baked in. A great line: “Totally get it—budget is a concern for a lot of our clients at first. Want to see what a low-cost trial could look like?”
Strong CTA
End every script with a clear next step. “Does Tuesday at 2PM work for a demo?”